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Wednesday, August 22, 2018

5 Tips for Producing a Small Business Event

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Organizing an efficacious small business event is not a cakewalk to say the least. There is a lot of science and arts that are put into creating an event that remains etched in the memories of the attendees for a long time to come.

A successful event can endorse your brand like no other. But the cut-throat competition makes it challenging to stand out an make a far-reaching impact.

There are many things that have to be considered and implemented while organizing an event that will yield results. Even though it is a stressful activity when you hear the attendees praising your event and your brand, you can get quite a rewarding experience.

So if you are thinking of organizing an event for your small business, here are some tips that can assist you in achieving success with it.

Create and Follow a Timeline-  The most important thing about an event is creating a timeline that you will adhere to. You should be clear about the time of arrival of the guests, the refreshment hour as well as the beginning of the main event. This is vital because the VIP attendees mostly don’t attend the entire event and only opt for the main event. You should have the contact info of each and every attendee so that they can be made aware if there is any change in the timeline.

Start Marketing Early – People require at least six to seven points of contact prior to doing any business with a company or an individual. So don’t market the event from the day the tickets start selling. This way you will be missing out on a very important thing. Prior to launching the event you should create a content. This will give the visitors a glimpse of what to expect on the D Day.  This is an affordable way to engage more clients. Apart from that, you should also have a clear idea about who your target audience are and start building strategic relationships with them in order to promote the event.

Try to Involve Other Businesses as Partners – If two or more non-competing businesses who have more or less the same line of customers can come together, all of them can benefit from the event. Each company can endorse the event to their own customers. This way they will be able to create new customers for the other business and gain new customers for themselves. Many companies have benefitted from such a strategy.

Decide the Budget for Your Event and Stick to It – You should understand that everything costs more than you expect. If you have a clear-cut budget you know what to spend and where. This is something that both small and large businesses can benefit from. When you cannot understand the exact amount, it is advisable to over-estimate. This way you will be able to cover the entire event that you are thinking of and do not have to spend anything extra that you have not already arranged for.

Treat the Attendees in the Most Special Way Possible – As said earlier, if you need your event to work you should be able to stand out. In order to do that, you must make your attendees feel special and welcome them warmly for your event. In fact, you can try to get in touch with the attendees prior to the event through the social media and the internet. Even telephonic conversations and email marketing work well in this case. You can ask the attendees what kind of chocolate or flowers they like and greet them at the entrance with them.

This will add a personalized touch and make them feel warm and welcome. Create fun backgrounds where attendees can go for photoshoots. Remember that if they enjoy your event they will not only spread positive word of mouth but will also share pictures on the social media that can spell boon for your event.

The above are some of the tips suggested by the experts of a reputed company of event management who have been in the industry for a long time and know exactly what can make you business a grand success

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Monday, August 20, 2018

What you should know about smart speakers at work


Large corporations do everything to make smart speakers become the same household appliance, like teapots, microwave ovens or music centers. Life has figured out what gadgets are already on the market, and which ones will go on sale very soon.

IT-giants are once again trying to change the world. Users are accustomed to the fact that while ordering a taxi, hotel reservations or buying air tickets people will soon not have to sit at the computer or pick up a smartphone. It will be enough to voice your desire, and a clever column will cope with any mission.

On the one hand, this approach will save us a lot of time. On the other hand, there is a huge list of nuances, the main of which is under development, and at times frank dullness of voice assistants.
Smart speakers, like Amazon Echo, are quickly becoming something familiar, at least for Americans, writes Business Insider. The publication indicates that these gadgets win consumers much faster than it was possible for smartphones or tablets. Today already 16% of inhabitants of the USA have a clever column at home.

The edition also assures that these gadgets replace other home devices. Those who bought the column begin to watch less TV and less often take up a smartphone. But most of all the columns were struck by the already outdated radio news channel.

According to NPR and Edison Research, 39% of owners of smart speakers refused it because of traditional FM-receivers.
But, despite all the difficulties, Amazon, Apple, and Google do not give up and continue to develop smart speakers. Already in 2018 there can be a fierce battle between these brands for the buyer.

What is the essence of a smart speaker?

It's very simple: a smart speaker is a device that hears the user, analyzes his speech and tries to fulfill all the requests of the owner. In fact, the voice assistant from the smartphone is simply transferred to the case of the speaker, which also plays music, if you ask it.

In the long term, this is really convenient, because many people are not ready to communicate with the phone, but have nothing against talking with a separate gadget, which is for this purpose.

Modern portable speakers are clever day by day. In order five years ago to get a "smart" prefix, it was enough to have a wireless module on board to broadcast music from a mobile phone or streaming from an online service.

Additional features, such as a built-in display, support for a new audio format, 360-degree sound dissipation or conferencing mode, made the device particularly advanced. However, today such "twists" no one surprises. What now is the indicator of "mind"?  In 2017, a smart speaker is not just acoustics for listening to music, but a multi-functional device with built-in speakers. And the functionality is limited only by the imagination of its creators. I suggest that you familiarize yourself with a selection of the most interesting and popular modern smart speakers.

The device that can help you at work Column Amazon Echo with built-in voice assistant Alexa was released in November 2014 and became, perhaps, the most popular and discussed device in its class. After the appearance of Echo on sale, many manufacturers were puzzled by the creation of such a device, but only more advanced and stuffed with all sorts of modules and functions.

The device is equipped with several microphones for accurate recognition of voice commands. To play the sound there is one woofer and one tweeter, to enhance the bass - bass reflex. Due to its design, the column has a circular pattern. But the main function of the Echo is not to play music at parties, but to help the user in solving everyday tasks at work.

To work, Amazon Echo requires a constant connection to Wi-Fi and a 220 V network. It is controlled by voice or via iOS / Android application (although on the top there is a pair of buttons and a ring of volume control). The built-in voice assistant is able not only to execute commands but also enter into a dialogue with the user. For example, Alexa can offer to add the listened song to favorites or tell about the latest news, and not waste time.

The column will perform the proposed action only after the user's positive response.  English-speaking user Echo opens a lot of opportunities. First, the device understands the smart home control commands: the column connects to the IoT-technology and manages it at the owner's command. Secondly, the device can be associated with a Google account, which will allow you to check your mail, keep track of your calendar, etc. Thirdly, Echo tracks events outside the home - weather, traffic jams, news and you will never be late for work. And this is not a complete list of features of the smart speaker.

Amazon regularly releases updates for the Echo, and it can be assumed that in the near future the smart speaker will acquire even more interesting and modern skills.  34% of consumers said that with the column they freed the time that they used to spend on a smartphone. The fact is that such devices allow you to output sound notifications, write messages or make calls, so the need to constantly pick up a smartphone really decreases.

My name is Alexia Wolker, I am a blogger and work as an editor. I have a Master's Degree in literature and love both reading and writing about books and literary topics. I also help students with their literary assignments - articles, essays and summmaries of books, my works you can see at thepoetrytrust.org  website

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Wednesday, August 15, 2018

10 best holistic approaches to deal with Asthma naturally

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Asthma is a serious lung disorder! Over 300 million people suffer from this condition worldwide. As a matter of fact, 1 out of 10 children and 1 out of 20 adults are suffering from severe asthma. In fact, it can start at any age, but mostly it starts in childhood.

Asthma patients suffer from wheezing, breathlessness, chest tightness, and coughing at night or early in the morning. In this chronic breathing disorder, our airways get inflamed resulting in respiration problem. So, the first and foremost goal of asthma patients should be to remove the mucus as this will provide them with an immediate relief.

We can prevent asthma attacks effectively by sensing the warning signs before the attack, staying away from causing agents and by following the doctor's advice.
What Causes Asthma?

The sole reason for the asthma attack is when we are exposed to its trigger. These triggers might be anything -smoke, dust mites, air pollution, pollen, pets, and mold.

During the asthma attack, the airways of the lungs become smaller due to inflammation and mucus. This causes tightness in the chest and difficulty in breathing. The wheezing sound that you hear while coughing is due to the movement of air through clogged airways of the lungs.

Mucus is not always bad for lungs as it protects bacteria, dust, and other foreign particles before they enter into the lungs. However, in asthma excess mucus is produced by the body as a defense mechanism. This causes a great trouble in breathing.

Air pollution and asthma are also interconnected. The exposure to harmful particles in the air can aggravate your asthma. To escape this scenario, you can opt anti-pollution masks. These masks filter out the particles that trigger the attack.

Is there any permanent cure for asthma?

First, we need to understand that asthma is not actually a disease in itself. It is, rather, a condition that causes several respiratory issues.

So, like common cold and cough and allergies, it never entirely goes away. It can be controlled through exercises and medications. Sometimes, people are able to control it so effectively that it amounts to a virtual cure.

In most cases, its medication is focused on controlling inflammation of the airways and reversing symptoms before they get out of control. A recent study says vitamin D supplements benefits in asthma including providing a protection against attacks.

Dealing with Asthma when the inhaler is not around

When you feel that you are going to have an asthma attack try to sit upright and take a break from all your activities instantly.

Start to slowly breathe in through your nose and breathe out through your mouth. Always be calm and don't get panicked as this will deteriorate your tightening of the chest.

Identity your allergen and try to stay away from it. It can be dust, smoke or pollen grains. Hot beverages like ginger tea or coffee can bring some relief by opening your airways.

Never make a delay in seeking medical help if wheezing and chest tightness persist.

Foods that trigger Asthma

Scientists and Researchers suspect that food and asthma might be inter-linked. It is believed that the high consumption of refined grains, processed and red meats, and desserts can escalate the asthma condition.

According to 5000-year-old Indian system of medicine called Ayurveda, Milk and milk products cannot go along with asthma. Almost 60 % of asthma in people is caused only due to milk and milk products.

If asthma patients stop consuming milk and products made from milk, their sufferings can be reduced to one half. It says that you should consume the banana, jackfruit, boiled beetroot to prevent asthma from getting worse.

A research paper at PLOS One – the reputed community portal of Medical Researchers, says that Among legumes, kidney bean followed by chickpea and peanut are the major allergic triggers in asthma and rhinitis patients in India.

Food Asthmatic Patients Should Prefer

What you eat in asthma is equally important as what not to eat. These foods act as the common medications of asthma easing the tightness of the chest during the asthma attack.

Also, they reduce the throat phlegm and mucus production. These foods, additionally, provide strength to our immune system. 

1.  Honey provides a relief

Honey comes with an anti-inflammatory property. Many forms of medicines already use formulations of honey for cold and flu treatments.

And Yes! Honey can treat asthma too. This is because honey reduces swelling of airways. Consequently, causing a relief in coughing which is a typical symptom of an allergic asthma attack.

The health department of the University of California suggests 2 teaspoons of honey at bedtime. Honey has also been suspected to make an individual less reactive to pollen - a common allergen in Asthma attack.

When glucose and fructose present in honey breaks anaerobically inside the body, it releases heat. This heat makes the thick mucus in the respiratory tube to melt slowly.

If you are feeling a tightness in the chest and feel that an asthma attack is going to happen. In this situation, you should take honey with hot water. This will delay your asthma attack for at least an hour allowing you enough time to get your regular medicines and come out of this situation.

2.  Basil Leaves

Basil herb has always been known for its numerous health benefits in Asian herbal system of medicines. It is known to promote better respiratory function and body resistance to diseases.

A study on animals reveals that 500 mg of holy basil extracts taken 3 times a day clears airways resulting in a better breathing function and fewer attacks.

Mix 3/4 basil leaves in honey mixed with black pepper. Soak it for about 3 to 4 hours. Now, take out and chew these leaves. This will reduce your chances of an asthma attack.

3.  Neem Leaves

Neem oil helps asthma patients by controlling phlegm.

In alternative natural remedy of asthma, neem seed oil is said to even cure asthma permanently. If the better taste of Neem troubles you then you can go for neem tablets to gain similar advantages.

It produces a lot of heat in the body which is beneficial against asthma attack. Natural medicine practitioners suggest eating Neem leaves wrapped in honey in the morning for best results.

4.  Eucalyptus oil

Eucalyptus oil has also been proved to be beneficial in asthma disorder. It clears mucus from the airways, lungs, bronchi, and trachea.

This oil also prevents the worsening of your asthma if it has become chronic. It has bronchodilation and anti-inflammatory effects on your lungs. That means, it opens constricted airways and delivers a relief in the attack.

5.  Broccoli sprouts

Broccoli sprouts contain a natural compound which has been found to protect us from asthma and similar respiratory inflammation.

In asthma, the tissues of our lung's airways get damaged.

As a matter of fact, Broccoli increases production of anti-oxidant enzymes to 3 times more than normal. This delivers protection of air passages.

6.  Ginger Relaxes in Asthma

Ginger has always been known as a herbal medicine against common cold and flu.

It has been effective against asthma too! It relaxes and widens lung muscles cells that carry air into and out of the lungs.

In fact, it is due to this bronco-dilating effects, Recent studies advocate combing the ginger compound with asthma's regular medication.

The bottom line is that ginger containing food and beverages can benefit in asthma induced respiratory suffocation. So, don't forget to grate some ginger over your recipes if you are an asthma patient. You can even sip ginger tea to get the same advantage.

7.  Barks of Terminalia Tree (Arjuna tree)

The bark of Arjuna tree has been used for heart ailments treatment in Ayurveda since 3000 years.

It is beneficial in asthma as well with its proven benefits in improving respiratory breathing. By removing mucus from the lungs, it provides an instant relief in coughing.

8.  Asthma cure in Ayurveda

According to Ayurveda – the ancient Indian system of medicine, Asthma attacks can be effectively avoided by taking honey and black pepper with hot water. It even claims this herbal formulation as a permanent cure to allergic asthma.

In order to prevent an asthma attack, Ayurveda advocates a balance in your lifestyle.

According to this ancient form of herbal medicine practice, a person suffering from asthma should avoid overeating and have milk at bedtime.

Even fasting for a longer period is not recommended. It cautions people with this disorder to stay away from frosty, smoky and congested places. It suggests people with asthma to adopt deep breathing exercise.

After a dinner, a gap of three hours must be given before going to bed.

Vital Yoga Asanas for Asthma

Yoga keeps your respiratory muscles strong, flexible and healthy.

Certain poses of yoga stimulate lungs and can increase the ability of breathing. Asanas like Pranayama and Surya Namaskar can be a natural therapeutic treatment for asthma.

Read also: Health Benefits of Peppermint Oil and Side Effects

9.  Surya Namaskar

In yoga's principle, Surya Namaskar or the salvation balances your body's heat distribution. It cures the nose blockage issue which is a common problem in asthma and sinusitis.

This asana is vital heat releasing exercise for our body. People who daily practice Surya Namaskar Asana do not get affected by cold and flu too often.

10.  Pranayama Yoga

Asthma has many types - allergic, bronchial and psychosomatic. An influence of stress and strong emotions can also trigger asthma.

And, Yoga which is a mind-body control practice helps you to reduce stress and regulate breathing. If you are suffering from allergic asthma, pranayama can effectively make less vulnerable to it.

It reduces most of your bronchial problems if practiced daily for one to two weeks.

Author Bio - Himanshu Jha is the founder and editor of lifebing.com. He loves to blog about health, wellness and fitness issues.

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Thursday, August 02, 2018

Barbadian singer Rihanna covers September 2018 Edition of British Vogue

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Rihanna is the cover star on British Vogue’s September issue. The singer showed off  her beautiful pencilled on the cover. She was styled by Edward Enninful.
Shot by Nick Knight. RiRi is the first black women to appear on the magazine's cover

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