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Tuesday, March 31, 2015

Jay Z, top musicians teamed up to launch new music streaming service "Tidal"

 Jay Z, top musicians teamed up to launch new music streaming service "Tidal"

Rap superstar Jay Z whose real name is Shawn Carter has launched own music streaming service called "Tidal" on Monday.  He was supported by Beyonce, Alicia Keys, Kanye West, Madonna, Jay Z, Rihanna, Arcade Fire, Calvin Harris, Chris Martin of Coldplay, Nicki Minaj, Usher, Jason Aldean, Daft Punk, Deadmau5 and Jack White at the ceremony for the launch.

Tidal,  Jay Z, top musicians teamed up to launch new music streaming service "Tidal"

The service, starting at $10 monthly, aims to take customers from rivals like Spotify and Pandora in part by appealing to fans' sense of loyalty. A high-definition version called Tidal HiFi will cost $19.99 per month.   

The rap mogul bought Sweden-based Aspiro - the company that created Tridal in January.  Jay Z plans to compete with existing streaming services like Spotify, Pandora, Deezer, Google Play and Apple (Beats Music).

Congrats to Jay Z.

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